Bridged

Responsive Marketing Website

 

The Brief

Project Overview

Design a single-page responsive marketing website that communicates Bridged's digital product’s core value proposition, key features, and functionality.

About Bridged

Bridged is an iOS mobile app that connects seniors to student participants in the Duke of Edinburgh Youth Achievement Award to meet and guide them with their smart devices.

To read more, view the Bridged app case study here.

About Bridged

Bridged is an iOS mobile app that connects seniors to student participants in the Duke of Edinburgh Youth Achievement Award to meet and guide them with their smart devices.

To read more, view the Bridged app case study here.

Role

UX/UI Design Lead (solo project)

Created

Brainstation, 2018

Timeline

3 days

About Us

About Bridged – Desktop Screens – Final – Sept 30
GetHelp – Mobile@1x Final

Product Function & Features

How it works – Final Screens
How it works & key features@1x – Mobile Final

Pricing Strategy

Although it wasn't a project requirement to develop a business or marketing strategy, coming from a marketing background I didn't want to design a product just for the sake of it. I wanted it to feel as if it was a real and viable product I was launching into the market, which is why I spent some time developing a very brief pricing strategy.

App Subscription

To help keep the students safe and maintain funds to run the product, Bridged would be a subscription based app. By doing so we will be able to monitor which adults are signing up for the service, reduce the risk of potential fraud and keep the younger party safe. 

App Subscription

To help keep the students safe and maintain funds to run the product, Bridged would be a subscription based app. By doing so we will be able to monitor which adults are signing up for the service, reduce the risk of potential fraud and keep the younger party safe. 

75% Tax Deductible

By donating 75% of the subscription profits to the Duke of Edinburgh Award program, we can offer seniors a tax receipt for it to be deducted from their income taxes. Thus allowing them a cost efficient way to access support, while also giving back to their community.

Pricing & Partners – Desktop Final
Pricing & Parntners- Mobile@1x final

Explore More

LinkedIn- Icon
IG-Icon
Email Me-Icon

© Pippa Lyttle

© Pippa Lyttle

© Pippa Lyttle